Nhoroondo yeBrilliance mota brand

Brilliance Auto Group inogadzira mabhizimusi mazhinji muChina. Iwo mahofisi makuru ari muShenyang. Ndiyo imwe yevanogadzira mota dzeChinese uye inosvika pechinomwe muindasitiri yemotokari. Inochengetedza kudyidzana kwebhizimusi neBMW. Iko kusarudzika kwekugadzira kwakasiyana uye kunoitirwa ma micro-vanes, mota, marori, kutakura vafambi, uye kugadzirwa kwezvikamu. Iyo kambani ine yakawanda nhamba yemapazi.

Nhoroondo yekambani iyi yechidiki yakadzokera kuna 1991. Zita remuvambi wekambani ndereye mukurumbira wechiChinese muzvinabhizinesi Yang Rong. Kutenda kuna Rong, iwo madiki emakambani madiki akakurumidza kuwana mukurumbira seanotungamira muChina.

Kubva payakatanga, kambani yanga ichishanda. Yakazviratidza kwete kwete mukugadzirwa kwekugadzira, asiwo mune dzakawanda kutengeserana zvakagadziriswa nemakambani anozivikanwa mupasi rese auto indasitiri. Wokutanga bhizinesi shamwari aive Toyota Motor.

Makore manomwe mushure mekutanga, pakanga paine kuwedzera kukuru kuburikidza nekutora kwemakambani maviri kamwechete: Ningbo Ym., Nyanzvi mukugadzirwa kwegirazi remotokari, uye Mianang Xinxen, ayo akasarudzika mukugadzirwa kwemagetsi.

Uye muna 2003, semhedzisiro yekudyidzana kwebhizimusi rakapedzwa nekambani yeGerman BMW, rakagadzirwa bhizinesi rekubatanidza

Uye muna 2007, iyo Brilliance Jinjue M2 yakatumidzwa mota yakanakisa yegore.

Iyo kambani iri kukurumidza kukura uye kuwedzera gore rega rega. Nechekare muna 2009, zvinoenderana nehuwandu hwegore, yakaburitsa anopfuura zviuru zana zvemota dzevapfuuri uye mazana maviri emabhazi pagore.

Kuwedzera kwakakosha kwakakonzera kuumbwa kwemasangano maviri makuru ekugadzira, mabhizinesi matanhatu ekugadzira mota, ane akati wandei zvirimwa zvekugadzira magetsi emagetsi uye akati wandei akasiyana ekugadzira zvikamu zvemotokari.

Muvambi

Iko kune zvishoma nhoroondo yehupenyu nezve iye akatanga, zvinozivikanwa kuti weChinese muzvinabhizinesi Yang Rong akaberekwa muna 1957 muShanghai.

Kuve nekugona rusununguko rwemari, Rong akafunga nezvekugadzirwa kwemotokari uye akagadzira Brilliance muna 1991 kugadzira mota uye mavanini madiki. Yakanga iri yekupedzisira yakaunza budiriro huru kune bhizinesi.

Muna 2001, sekureva kwevapepeti vemagazini yeForbes, akapinda mune yepamusoro runyorwa rwevatengesi muChina, achitora nzvimbo yechitatu yekutanga ipapo.

Muna 2002, pakanga paine kusawirirana nevakuru veChina uye gakava rakamuka iro rakamanikidza Rong kuti abve munyika achimhanyira kumatunhu.

Inoenderera mberi nekuvandudza indasitiri muUnited States. Asi tichienzanisa neBrilliance, hazvisi mukuda kwakadaro.

Chiratidzo

Iro iro izwi rekuti "Kupenya" rinoenderana nemafungiro akadai sekubata, kupenya, kupenya. Muchiratidzo pachacho mune mavara maviri echiChinese, ayo mukududzira anoreva dhaimani, iro rinoratidza pfungwa idzi.

Brilliance mota nhoroondo

Muna 1996, microvan yekutanga yekambani yeiyo JinBei modhi yakabvisa pamutsetse wegungano. Pahwaro hweiyi modhi, modhi yemotokari inofamba ine sedan SY7200 Zhonghua yakagadzirwa.

Brilliance Grance iModelvan modhi yakagadzirwa mukubatana neToyota Motor.

Iyo Jinjue M2 yakawana mukurumbira semotokari yakanakisa yegore muna 2997.

Brilliance A3, kana mota yemhando yepamusoro ine simba rine simba uye dhizaini inonakidza, yaive yekutanga kune ese matekinoroji matsva. Iyi kopi yakapihwa kuShanghai Exhibition.

Kuenderera mberi kwekugadzirwa kwemotokari dzisiri-mugwagwa kwakatungamira mukubuda kweiyo Brilliance M1 / ​​M2 mhando uye yakabvumidzwa kuwana chinzvimbo chinotungamira pakati peChinese kugadzirwa kwemotokari dzemumugwagwa.

Iyo M1 uye M2 zvakagadzirwa kubva kuMitsubishi, ichibatanidza hunyanzvi hwetekinoroji mune yega modhi kuverengera zvakanyanya kunyaradzwa.

Zvichienderana neM2 SUV, Brilliance FRV modhi ine hatchback muviri yakagadzirwa, iyo yekutanga dhizaini yeItaly iyo yakakunda musika.

Tevere, iyo V5 modhi SUV ichatanga, iri mukuda kwakanaka munyika dzeCIS. Nekunze, yaive yakafanana neBMW.

Muna 2015, iyo Brilliance H230 modhi inotanga ne sedan uye hatchback. Izvo zvakatumirwa muhuwandu hwakawanda kumusika weRussia.

Model Brilliance H530 yakagadzirirwa nemuviri wesedan. Iyi mota yemabhajeti yakafanana neyemabhizimusi kirasi modhi, asi kukosha kwayo mutengo wayo wakaderera. Analog yeiyo H530 ndiyo M1 modhi ine yakafanana hunhu.

Iyo yazvino vhezheni yeM1 ndiyo M2 modhi. Zvekare, bhajeti uye fananidzo yemuenzaniso kukirasi rebhizinesi rinokunda.