Iyo GMSV Inogona Kubudirira Sei Iko Holden Yakakundikana
Chevrolet Corvette ichave iyo yemhando yepamusoro mukuda kweGMSV kuhwina moyo nezvikwama zveAustralia.
Kufa kwaHolden raive zuva rinosiririsa kune vanofarira mota dzeAustralia. Asi kunyange pazuva iroro rakasviba, General Motors yakatipa kupenya kwetariro.
Pakati penhau dzakaipa dzekuvharwa kwaHolden, kuzvipira kweAmerican auto hofori kuAustralia kwakatsvedza, kunyangwe neshuviro shoma sekuita niche.
General Motors Specialty Vehicles (GMSV) inonyatso kusanganisa izvo zvasara zveHolden nekubudirira kweHSV kuva mutengi/mugadziri wemotokari muUS (kusanganisira Chevrolet Camaro neSilverado 2500).
Saka nei General Motors muDetroit vachifunga kuti GMSV inogona kubudirira pakakundikana Holden? Tine mhinduro dzakawanda dzinogona kuitika.
Kutanga kutsva
Rimwe rematambudziko makuru kuna Holden mumakore achangopfuura anga ari kuchengetedza nhaka yake. Ichokwadi chakashata ndechekuti mhando haina kukwanisa kuenderana nezvinodiwa zvemusika uye yakarasikirwa nenzvimbo yayo inotungamira mumusika. Yakatarisana nemakwikwi akaomarara kubva kuToyota, Mazda, Hyundai neMitsubishi uye yakanetsekana kuti ifambirane.
Asi dambudziko raive rekuti Holden aive azvisimbisa semhando huru munyika. Zvakanga zvakafanira kufunga nezvekugadzira mashandiro uye netiweki huru yevatengesi munyika yose. Zvichitaurwa zviri nyore, akaedza kuita zvakawandisa.
GMSV haidi kunetsekana neizvi. Nepo Walkinshaw Automotive Group (WAG) ichange ichidzoreredza Chevrolet Silverado 1500 uye 2500 muMelbourne, apa hapana padhuze nechiyero chekushanda chinodiwa kuvaka Commodore kubva kutanga.
Kuvharwa kweHolden kwakabvumirawo (zvine nharo) kudzikisira kwemutengesi network kuitira kuti chete makiyi ekuratidzira asara, zvichiita kuti hupenyu hweGMSV huve nyore kuchengeta munhu wese achifara.
Imwe yekuwedzera poindi yekuchinja kubva kuHolden kuenda kuChevrolet bheji (parizvino) ndeyekuti haitakure chero mukwende. Nepo Holden aidiwa (uye achiramba akavimbika), chiratidzo cheShumba chakava mutoro munzira dzakawanda sezvo tarisiro dzaive dzakakwirira kudarika musika wakabvumira kambani kuita.
Hapana Commodore, hapana dambudziko
Hapana kwaine nhaka yeHolden uye huremu pane mamwe mamodheru zvave kuoneka zvakanyanya kupfuura yazvino ZB Commodore. Yaive yekutanga modhi yakatengwa kunze kwenyika kuratidza zita rine mukurumbira, uye saka tarisiro dzaive dzakakwirira zvisina kunaka.
Iyo yaisazombotyaira pamwe chete neyakagadzirwa uye yakavakwa munharaunda Commodore, uye yaisazotengesa zvakare nekuti vatengi vaisangoda sedans uye station wagon nenzira imwechete. ZB Commodore yaive mota yemhuri yakanaka, asi kudiwa kwekupfeka bheji remufananidzo kwakakuvadza kuita kwayo.
Iri idambudziko iro GMSV haifanirwe kunetsekana naro. Chiratidzo chinotanga nemhando dzeChevrolet asi chinogona kupa Cadillac neGMC kana ichinge ichienderana nemusika. Mushure mezvose, pane chikonzero ivo vasina kuidaidza kuti Chevrolet Specialty Vehicles.
Muchokwadi, GMSV ichasangana nedambudziko rakapesana neiyo Commodore inotengeswa kunze kwenyika painounza Corvette nyowani muna 2021. Iyo inozivikanwa nameplate ine tarisiro yakawanda, asi zvakafanana kune pent-up kudiwa kweiyo iconic yemitambo mota uye nyowani yepakati-injini C8. Stingray inogona kupa iyo GMSV mukwikwidzi wepamusoro pamutengo wakaderedzwa. Iyo yakakwana gamba mota yekuvaka GMSV mumakore mashoma anotevera.
Quality Not Quantity
Holden yave yakakura kwenguva yakareba zvekuti chero chinhu chisiri chekutungamira chakaonekwa senhanho yekudzokera kumashure. Kana iwe wanga uchitungamira kwemakore, nzvimbo yechipiri inotaridzika yakaipa, kunyangwe zvichiri kureva kuti uri kutengesa mota zhinji.
Makore mashoma asati afa, akarasikirwa nenzvimbo yake pamusoro pemachati ekutengesa eToyota, asi chaive chimwe chezviratidzo zvekuti Holden aive mudambudziko.
Chakanyanya kucherechedzwa kwaive kuchinjika kubva kune hombe sedans seCommodore kuenda kumaSUVs, yakave sarudzo yakakurumbira kumhuri. Holden aive akazvipira kuCommodore uye haana kukwanisa kubva pairi kuenda kumaSUV nekukurumidza sekukwanisa kwaToyota, Mazda, neHyundai.
Zvisinei, Holden yaitarisirwa kuchengetedza nzvimbo yayo pazasi pekutengesa rondedzero. Izvi zvakangowedzera kudzvanywa pane brand nevashandi vayo.
Zvakare, GMSV haifaniri kunetseka pamusoro pekuti inoita sei maererano nekutengesa; zvirinani kwete nenzira yakafanana neHolden. GM yakajekesa kubva pakutanga kuti GMSV yaive "niche" mashandiro - kutengesa mota shoma kune vateereri vepamusoro.
Iyo Silverado 1500, semuenzaniso, inodhura anopfuura zviuru zana zvemadhora, inodarika kaviri mutengo weHolden Colorado. Asi GMSV haitengese maSilverado akawanda seColorados, mhando pamusoro pehuwandu.
nzvimbo yekukura
Chimwe chakanaka chekutanga kutsva kweGMSV uye niche yakatarisa ndeyekuti haifanirwe kunetsekana nezvikamu zvemusika umo Holden yagara ichikwikwidza iyo iri kuderera. Saka usatarisira GMSV kupa chero hatchbacks kana mhuri sedans chero nguva munguva pfupi.
Pane kudaro, zvinoita sekunge zvinotariswa zvichange zviri paSilverado neCorvette munguva pfupi, asi hazvireve kuti pane nzvimbo yakawanda yekukura. Sezvatakanyora pakutanga, kune akati wandei maGM modhi muUS ane mukana muAustralia.
Kusimba kwemusika wemunzvimbo yepamusoro pasina mubvunzo kuchaita kuti vatungamiri veGM vanyatsofunga kuburitsa Cadillac Down Under modhi. Ipapo kune GMC's mutsara wemota uye anouya emagetsi Hummer.
