Godfather Monaro akabvuma kuti Holden ane chimwe chinhu chekukwira
Mike Simcoe anoti dambudziko raHolden nderekuda kudzoreredza mukurumbira muAustralia, asi zvakasiyana-siyana zvezvigadzirwa zvichabatsira.
Holden ane basa rakakura rekuita kuti awanezve chinzvimbo chayo mumusika weAustralia, asi acharamba achisarudza mamodheru kubva kuGeneral Motors 'yakakura yepasi rose dhizaini portfolio kuti igadzire yakasarudzika chigadzirwa mutsara, GM mutevedzeri wemutungamiri wepasi rose dhizaini akadaro. Mike Simko.
Vachitaura paCadillac booth paNew York Auto Show svondo rapfuura, VaSimcoe - wekuAustralia anozivikanwa saHolden Monaro's chief designer - vakabvuma kuti Holden aizosangana nematambudziko mune ramangwana asi aivimba kuti anogona kuchengetedza vatengi nekuvakwezva. seri kwevhiri rezvigadzirwa zvavo zvitsva.
“Zviri pachena kuti tine gomo rokukwira,” akadaro. "Uye nzira chete yekuita izvozvo ndeye kunyengerera vanhu kuti vadzoke vatarise chigadzirwa. Unogona kuita chero chaunoda, asi pasina chigadzirwa uye marofu mumunda uye usina ruzivo, zvichagara zvakaipa. "
Sekureva kwaVaSimcoe, vazhinji veAustralia vakafungidzira zvisiri izvo kuti Holden aive achibva pamusika weAustralia mushure mekuvharwa kwekugadzirwa kwenzvimbo muna Gumiguru gore rapfuura.
"Ini ndinofunga nekuda kwechimwe chikonzero musika une pfungwa yekuti Holden iri kubuda mubhizinesi," akadaro.
Chiratidzo cheShumba parizvino chiri mushishi rekuvandudzwa kukuru, nemhando itsva dza24 dzichaparurwa panosvika 2020.
"Chiziviso chekuvharwa kwachinja kuita 'chiratidzo chiri kubuda munyika' uye zviri pachena kuti pane kudzoka kukuru. Vanhu vanonzwa vaodzwa mwoyo. Iyo Holden mhando ndiyo quintessential mota uye marori mhando muAustralia.
“Chero imi vakomana mukatanga kutaura nezvemotokari kana mhando, hapana chaunonzwa nezveToyota kana Ford. Iwe unogara uchinzwa Holden. Kana paine general reference kune indasitiri yemotokari, ndeye Holden. Chii chakanaka nechakaipa. Zvinoreva kuti iwe unofunga nezve Holden, vateereri vanofunga nezve Holden, asi dzimwe nguva zvinoitika mumamiriro ezvinhu asina kunaka zvakare. "
Parizvino mhando yeShumba iri kugadziridza zvigadzirwa zvayo nemhando itsva dzakatangwa muna 24 uye zvakare yakatarisana nekuvandudza masevhisi evatengi uye zvirongwa zvepashure pekutengesa.
Mwedzi wapera wakaratidza kuvhurwa kweOpel's-nyowani Commodore, asi Holden achatendeukira kuchikamu cheSUV kuti awanezve kutengesa kwakarasika nekuda kwekufa kweiyo hombe sedan yakagadzirwa kuAustralia.
Mienzaniso senge ichangoburwa yepakati-saizi yeMexican-yakagadzirwa Equinox uye iri kuuya yeUS-yakagadzirwa Acadia hombe SUV yakagadzirirwa kuita basa rakaoma reHolden sezvo maSUV anowedzera kufarirwa nevatengi.
Mutsara wemazuva ano unomiririrwa nehuwandu hwemabhizimisi eGM, kusanganisira GMC muU.
VaSimko vakati kunyangwe dingindira redhizaini rakabatana rakakosha, mabhenefiti ekusarudza mhando dzakanakisa kubva kune yakakura portfolio ichave inobatsira kune mhando.
"Ini ndinofunga chakanakira Holden mune zvese ndechekuti anogona kusarudza, anotarisa mhando dzese uye anogona kusarudza zvaanoda," akadaro.
"Pachave nehunhu hweiyo brand pachayo muimba yeshowroom. Asi ichave musanganiswa wemota dzakasiyana."
Akabvuma kuti mamwe mhando, senge US luxury brand Cadillac, anogona kunge asiri kuwanikwa kuna Holden.
Sezvo GM achitengesa mabhureki ayo eEuropean Opel neVauxhall kuFrench PSA Group, Holden achafanirwa kusarudza kwaanoda kuwana anotevera-gen Astra uye Commodore anotsiva, uye kuti kunyangwe achikwanisa kuwana maOpel modhi kubva kuvaridzi vake vatsva, GM-yakavakirwa. mhando kubva kuNorth America neAsia ndiyo ingangove nzira.
VaSimko vakati basa ravo nderekuona kuti mhando yega yega iri pasi peGM umbrella ine mutauro wayo wekugadzira unozivikanwa.
Melbourne-based GM Design Australia icharamba ichishanda pamagadzirirwo emisika yepasi rose, maererano naVaSimko.
“Masvondo maviri apfuura takaita shoo hombe yeEV yepamba uye zvinoverengeka zvezvigadzirwa zvemuviri zvakauya kubva kuAustralia. Ndizvo zvatinovashandisa,” vakadaro.
“Mastudio pasi rose atinoshandisa kune maonero akasiyana. Kana usiri muDetroit, saka funga neimwe nzira. Saka isu takatarisana muDetroit, asi isu tine maonero mazhinji pasirese. "
VaSimko vakati basa ravo nderekuona kuti mhando yega yega iri pasi peGM umbrella ine mutauro wayo wekugadzira unozivikanwa.
“Basa rangu nderekuchengeta gwinyiro rine mhando yega yega. Patove nekupatsanurwa kwakanaka, zvese muchitarisiko, uye mutsika, uye mumeseji, uye mumeseji nezvemhando pachadzo, ”akadaro.
“Isu takavharirwa mazviri uye zvatichaita kuramba tichiita kuti zvive pachena. Kutaridzika kwemota kuchawedzera kushinga uye kuwanda kwemunhu. "
VaSimko vakatanga basa ravo rekugadzira zvinhu paHolden muna 1983, vachikwira nepamusoro pechikwata cheGM International design team muna 2014 uye mutevedzeri wemutungamiri wepasi rose wekugadzira muna 2016.
Ko Holden inogona kuwanazve mukurumbira wayo wekare nemhando dzeGM? Tiudze zvaunofunga mumashoko ari pasi apa.
