Tsika dzedu: Batirana semhuri
Tikugashirei Wegman's, imwe kambani inotyairwa kukosha, kunharaunda yedu
Fungidzira: uchangobva kuwana chiitiko chinoshamisa zvekuti uri kunetseka kunyora tsamba yerudo ku… Chitoro chegirosari? Ichokwadi paWegman's: vangangosvika zviuru zvinomwe zvevatengi pagore vanonyora zvese kubva nyore zvinyorwa zvekutenda kusvika kune zvikumbiro zvenzvimbo itsva yeWegman padyo navo.
Nekudaro, havasi vatengi chete vanoda Wegman's. Pakati pemibairo yakawanda yavakawana kubva kune vezvemabhizimisi, vakadomwa kukambani yeFortune Magazine yeMakambani 100 Akanakisisa Anoshanda pagore kubva payakavambwa muna 1998. Vanozviita sei? Vanotanga nekuzvipira kwakareruka kwepakati: kubatsira vatengi nevashandi kutungamira hupenyu hune hutano uye huri nani kuburikidza nekudya.
Tichiri mubhizinesi, kugadzirisa uye sevhisi, kwete chingwa nemukaka, tinogovana zvakakosha zveWegman's. Nekubata semhuri, ese mabhizinesi edu anotarisira kugadzira nharaunda dzakasimba.
Yakavambwa muRochester, New York nehama Walter naJohn Wegman muna 1916, Wegman's yakaramba ichipfuudzwa kubva kuchizvarwa kuenda kune chimwe chizvarwa, kunyangwe sezvo yakakura kubva kune imwe chitoro kuenda kuzvitoro zana nemakumi mashanu inoshandisa vanhu 150. Murwendo rwese, vanga vachitungamirwa nemweya wekubata munhu wese semhuri, kubva kuvashandi vavo kusvika kune vatengi uye nhengo dzenharaunda yavo yakakura.
Zvichida chikamu chinonyanya kukurudzira cheWegman kugona kwavo kurarama hunhu hwavo mazuva ese. Somuenzaniso, kuti vadzivirire utano hwevashandi vavo nevoruzhinji, vakarega kutengesa fodya makore anopfuura 12 apfuura. Pamusoro pezvo, vanopa mahara mapurogiramu ekurega kuputa kune vese vashandi vavo.
Nekudaro, maitiro avo epakati pevanhu haavatadzise kuita bhizinesi rakabudirira zvakanyanya. Gore rakapera, kutengesa kwakazara kwakapfuura $ 9 bhiriyoni.
Nyaya haipere nekutengesa uku. Gore rega rega, Wegman's yakazvipira kupa ingangoita mamirioni makumi maviri emapaunzi echikafu kumabhangi echikafu emuno, inodarika madhora gumi emamiriyoni kune vanopa rubatsiro nezviitiko zvemuno, uye ingangoita mamirioni mashanu emadhora kuhomwe yekudzidzira yevashandi inopa imwe neimwe nhengo yechikwata chavo nzira yakajeka yebasa. . kusimudzirwa.
Nguva pfupi yadarika, vakaitawo shanduko huru mukugarisika kwavo - kudzikisa zvakanyanya mupiro wavo mukurasira, kugadzira kurongedza kwakasimba uye kuderedza kuburitswa kwezvikepe zvemarori. Zvakasanganiswa nekuzvipira kwavo kuwana chikafu chakawanda sezvinobvira kubva kuvarimi veko, izvi zvinoisa Wegman parutivi sechitoro chegirosari chakazvipira kupa kune hutano munyika nhasi, mangwana uye kwemakore anotevera.
Isu tinodada kugovera kukosha kweWegman kwekubata mumwe nemumwe semhuri. Zvichida izvi zvinodaro nekuti ese Wegman's neChapel Hill Tire mabhizinesi emhuri akapfuudzwa kubva kuchizvarwa kuenda kune chimwe chizvarwa. Chatinoziva ndechekuti isu tinofara kugamuchira Wegman's munharaunda yedu uye tinotarisira kushanda navo kuita kuti nharaunda yedu ive nzvimbo iri nani kune vashandi vedu uye vatengi.
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