Iyo nyowani yemagetsi Hummer yemukati yakagadziridzwa neaimbova mugadziri weNike.
Kuonekwa kweiyo Hummer EV nyowani kwakakonzera nyonganiso chaiyo nekuda kwemaitiro ayo asina kujairika. Zvisinei, mukati mayo ari kutoita ruzha rukuru, kunyanya ikozvino kuti Tara Ellis atora basa rekugadzira iyo yakaoma.
Iyo Hummer EV ine zvimwe zvisina kujairika kubata mukati, senge ndege mapapiro-maitiro emasuo mapaneru, mepu yeGungwa Rerunyararo inoratidzwa pamusoro pemwedzi yakakwenenzverwa mukati mevatauri, uye cockpit inoita senge yekurarama. room. kupfuura mukati meSUV. Basa rekugadzira iyo nzvimbo yemukati yemotokari inogona kutyisa kune chero mugadziri, rega munhu mutsva kukambani.
Zvakawanda zvebasa iri zvinogona kuverengerwa kuna Tara Ellis, aimbove mugadziri weNike akatendeuka GMC akabatana neGeneral Motors makore maviri nehafu apfuura. Ellis atove pachitarisiko, ane nyeredzi mukuvhurwa kwepasirese kwepasirese semuvara uye dhizaini.
Akazvarwa uye akakurira muDetroit, Michigan, Ellis akapedza kudzidza kuYunivhesiti yeMichigan aine Bachelor of Fine Arts degree uye akanyoresa kuCollege of Creative Studies kuti apedze dhigirii rake reruvara nekugadzira zvinhu. Pandaipinda CCS, chikoro chimwe chete chakapindwa naRalph Gilles, mutungamiriri wedhizaini paStellantis, Ellis akashanda padzimbahwe reNike muBeaverton, Oregon. Mushure mekupedza kudzidza, Ellis akashanda semugadziri wemavara kune mega-corporation yemitambo uye akazounza ruzivo rwake kuindasitiri yemotokari.
Muna 2018, Ellis akanga akagadzirira kudzokera kumidzi yake nemhuri muDetroit, uye basa paGM rakabata ziso rake; akapihwa basa kuti abatane neChevrolet's design team uye akazotamira kuGMC. Kubatana kwaEllis kuNike uye mutambi webhasiketi anozivikanwa ane mukurumbira anokwana zvakakwana neyeNBA superstar's Hummer EV ad.
"Ndanga ndichigadzira mbatya dzeLeBron uye ndinoda kuseka kuti LeBron akanditevera kuGMC," anodaro mubvunzurudzo.
Iye zvino Ellis ari mumotokari upholstery uye zvemukati, kwete kumhanya mapfupi uye zvipfeko zvemitambo mudare.
“Zvisinei nekuti indasitiri yefashoni neindasitiri yemotokari zvakasiyana zvakanyanya, nyeredzi yegoridhe yemaindasitiri ese ari kunzwisisa vatengi vedu uye zvishuwo zvavo, zvavanoda uye zvavanoshuvira,” anodaro Ellis. "Tora rimwe resimba rezvipfeko uuye naro kune indasitiri yemotokari - ndiwo maonero akawedzerwa kune vamwe vandinoshanda navo vanga vari muindasitiri yemotokari nguva yese."
"Ndinofunga kune zvimwe zvakawanda zvinogoneka uye ndinofara kugovera kuti ini ndiri mukadzi mukugadzira motokari," anodaro. “Pane fungidziro yagara iripo yekuti varume vazhinji ava. Handina kukura ndiri munhu wemotokari; Ndakatevera machira nefashoni. Asi haufanirwe kuve "mutyairi" kuti uve munzvimbo ino," anodaro.
Ellis anoti kuda kwake kutandara uye fashoni yemitambo kwakaita kuti kabhini yake inzwe kugadzikana mumotokari yemagetsi yeHummer. Ndinofunga kuti yakakura zvakakwana kuisa basketball hoop mukati kuti uwane mufananidzo wakazara weLeBron James.
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