UK inorambidza kushambadza kweLand Rover yekuratidza mota padombo

Land Rover yakamanikidzwa kubvisa imwe yekushambadzira kwayo kuUK mushure mekugamuchira zvichemo zviviri. Shambadziro iyi yakarambidzwa kutsausa vaoni nezve kuchengetedzeka uye kwakakodzera kushandiswa kwemasensa ekupaka.

Vagadziri veATV vanofarira kuratidza mota dzavo nekuita zvavanoita zvakanyanya. Kunyangwe iwe uri kutenderera pamusoro pejecha remugwenga kana kutsvanzvadzira pamusoro pematombo ane matombo, zvese zvakanaka kana zvasvika pakushambadza. Ichangobva kushambadza yaitarisira kuita izvo chaizvo, asi yakazorambidzwa muUK nekuda kwekushaikwa kwengozi kwechokwadi.

Chiziviso cheLand Rover Defenders chiri kuuya sei?

Kushambadza kunotanga zviri nyore: Land Rover Defenders vanoburuka muchikepe votyaira nemuguta nemugwenga. Zvisinei, kwaiva kupera kwechiziviso kwakamutsa hasha. Mapfuti ekupedzisira anoratidza kuti Defenders mbiri dzakamira sei kumucheto kwedombo, uye yechitatu inodzokera kumashure panzvimbo. Mutyairi paakasvika pedyo nemugwagwa, masensor ekupaka akaridza mhere, zvichiratidza kuti mutyairi amire. Defender inomira, yakamira pedyo nemateru inopinda mubani.

Shambadziro yacho yakaunza zvichemo ipapo ipapo.

Zvichemo zviviri zvakamhan'arwa kuUK's Advertising Standards Authority (ASA) ichishora kushambadza nekuda kwezvinhu zvine ngozi uye zvinorasisa. Chainetsa ndechekuti ma sensors ekupaka mota haakwanise kuona nzvimbo dzisina chinhu kana kumucheto kwemawere, sezvakaratidzwa muvhidhiyo. Yayo ultrasonic sensors inogona kungoona zvinhu zvakasimba kuseri kwemotokari. Dai mutyairi aivimba nemasensa ekupaka kana achitsigira mawere, aingotyaira achibva kumucheto uye masensa ekupaka aisaita ruzha.

Land Rover inodzivirira uye inopembedza vhidhiyo yayo

Jaguar Land Rover yakacherekedza kushushikana nebasa reiyo sensor yekupaka, asi yakapindura kuti mutsara mune ad "yakaratidza pachena kuti ichidzokera mudombo", izvo zvinogona kunge zvakakonzera masensa. 

Zvichashamisa vanhu vashoma kuti ASA haina kugamuchira iyi application. Zviremera zvakapindura kuti "zvaisave pachena" kuti masensa aibata nematombo ari mufuremu, ayo aifungidzirwa kuti aingoerekana aitika. Nepo mamwe matombo achionekwa muDefender's reversing display display, hazviite kuti ma sensors ekupaka afambe pamarara aya madiki, akadzika-pasi.

Kushambadzira kunotsausa uye kune njodzi kune vamwe vatyairi

Vachipeta danho ravo, ASA yakataura kuti "tinotenda kuti vamwe vaoni vanoturikira izvi zvinoreva kuti ma sensor ekupaka anogona kuziva kana vatyairi vadzokera padyo nemawere, izvo zvinogona kusanganisira kumucheto kwechikomo kana kudonha isati yarova mvura." munzvimbo dzemigwagwa, mose muri muviri mumaguta uye mumaruwa akawanda.”

Tichienderera mberi nekuvhara zvaipokana naJaguar, chiremera chakawedzera kuti "nekuti takanzwisisa kuti ma sensors ekupaka mota aibata kune zvinhu zviri kumashure kwemotokari, pane kuburitsa nzvimbo yakadai sekudonha, uye matombo aive asina kusimba zvakakwana. Kupikisa kududzira ikoko, isu akagumisa kuti kushambadza kwaimiririra zvisirizvo basa reiyo sensor yekupaka."

Advertising regulators anogara akatarisa pasi pamanyepo, asi mune iyi kesi, pane zvakare yakakosha kuchengetedza chinhu chekufunga nezvacho. Mutyairi akaona chiziviso uye akaedza kushandisa masensa ekupaka pamawere angave ari panjodzi yekukuvara zvakanyanya kana kufa kana zvakaipisisa zvikaitika.

Land Rover yakakundwa muhondo

Sarudzo yeASA inoreva kuti Jaguar Land Rover haigone kumhanyisa kushambadzira kuUK. Iyo kambani "yakaodzwa mwoyo zvikuru" nesarudzo uye yakatsigira chirevo chayo chekuti "mota, tekinoroji uye chiitiko chakaunzwa ichokwadi".

Zvisinei, mitemo ndiyo mitemo, uye kambani yakacherechedza kuti "zvechokwadi, tichateerera chisarudzo chavo, icho chakanga chakavakirwa pazvichemo zviviri chete." 

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