Embedding Value kuSouthwest Airlines

Huru tsika inovaka bhizinesi rakakura

Uye tsika huru inovakirwa pahunhu hwakanangana nevanhu.

Anenge makore mashanu apfuura, Chapel Hill Tire yakafunga kujoinha kukosha-kwakavakirwa kambani kufamba, uye isu tichiri kudzidza kubva kune mamwe makambani ane pfungwa dzakafanana. Kunyangwe isu tiri mumabhizinesi akasiyana zvakanyanya, isu tinoda kuti Southwest Airlines iri kukwira kusvika pakakwirira kuburikidza nekuzvipira kwayo kune yayo yakakosha kukosha. 

Gore rapfuura, Southwest Airlines yakaiswa pachinhanho chechitatu muIndeed's Best Jobs. Magazini yeForbes uye sevhisi yekunyorera pamhepo WayUp zvakare inogara ichiziva kambani pane zvese zvainoita kuchengetedza vashandi nevatengi kufara. Hazvina tsaona kuti Maodzanyemba kwakadziva kumadokero ndiyo zvakare ndege huru muAmerica maererano nemugove wemusika uye inozvirumbidza makore makumi mana nematanhatu akatevedzana. 

Kumaodzanyemba kwakadziva kumadokero's strong value-driven business model uye budiriro inoenderera mberi inofambidzana. Kune timu yedu kuChapel Hill Tire, izvi zvine musoro.

"Vanhu vanonyatsoita zvakanaka havataure nezve mari, purofiti, mibairo kana mibairo," akadaro mutungamiri weTire weChapel Hill, Mark Pons. "Vanotaura nezvechivanhu chavo."

Tsika dzinoita kambani. 

Tsika yedu kuChapel Hill Tire yakavakirwa pane zvishanu zvakakosha. Tinorarama nechishuvo chekuvavarira kuita zvakanaka, kubata mumwe nemumwe semhuri, kuti hungu kuvatengi uye kune mumwe nemumwe, kuva nekutenda uye kubatsira, uye kuhwina sechikwata. 

"Iyi ndiyo nzira yatinoita nayo sarudzo," akadaro Pons. "Panzvimbo pebhuku rakakura remaitiro ekushanda, isu tine maitiro mashanu." Zuva rega rega panzvimbo ipi neipi rinotanga nehurukuro pamusoro pehutsika uhu, kazhinji nekutarisa Kukosha kweVhiki, uye vashandi vanozviisa mukuita nemutengi wese watinoshandira. 

Kunyangwe ivo vachitaura hunhu hwavo zvakasiyana, Maodzanyemba akadzivira tsika yakafanana neyedu. Kurarama kuMaodzanyemba kwaMadokero Kuve neMweya Wehondo, Mwoyo weMuranda, uye Kunakidzwa kwerudo. Mweya weMurwi unokurudzira kuvavarira kukwana. Mwoyo weMuranda unovavarira kugara uchiti "hongu" kumutengi uye kushanda kuti ive nechokwadi chekuti kambani nevatengi vayo vanokunda seboka. Mafungiro ekunakidzwa anokurudzira munhu wese kubata mumwe nemumwe semhuri.  

Izvo Pons anoona zvakanyanya kukosha pamusoro pezvakakosha zveSouthwest uye Chapel Hill Tire maitiro avanoita pakambani. 

Sarudzo yekutarisira ndiyo moyo wetsika huru

"Paunouya mazuva ese, kuva nehanya isarudzo," Pons akadaro. “Unogona kunge usina hanya nevanhu vaunoshanda navo. Unogona kusarudza kuva nehanya. Tinosarudza care."

Saizvozvo, Southwest inosarudza kutarisira vashandi vayo. Anosarudza kuva nehanya nezvenzvimbo yebasa uye ruzivo rwevatengi zvakaenzana. Anosarudza kuva nehanya nezvemhando yemabasa ake uye mufaro wevanhu vanoapa. Uku kunetseka kwevashandi kunoratidzwa mukuzivikanwa kweSouthwest WayUp. Chapel Hill Tire inoratidza izvi nekunzi imwe yenzvimbo dzakanakisa dzekushanda muAmerica neTire Business magazine.

Kana uchikoshesa vanhu, unogadzira kukosha chaiko.

Pane musiyano mukuru pakati pevanhu vanobhururuka nendege munyika yose uye kuvabatsira kutarisira motokari dzavo. Asi pane chinhu chimwe chakakosha kufanana: ese Maodzanyemba kwakadziva kumadokero neChapel Hill Tire anoshandira vanhu.

"Ini ndinofunga isu tese tiri kungobvuma chimiro chemunhu," Pons akadaro. “Ingave mota kana ndege, kune vanhu chaivo vari seri kwesevhisi. Uye makambani anozvitarisira anogara ari musoro nemapfudzi pamusoro pevamwe. "

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